In Bad Day L.A., players are thrust behind the shopping cart of a homeless man turned city-saving crusader, Anthony Williams, a reluctant hero who left behind the privileged life of a successful Hollywood agent after losing his self-respect. Anthony survives in his cocoon of destitution and isolation until Los Angeles comes under attack from zombies, terrorists, earthquakes and other untold disasters. Facing complete annihilation, Anthony is reluctantly forced to begin a cynical quest for salvation. Using only his street smarts and the environment to stay alive, he must save the very city and its citizens he despises, and in the end escape what has become a very Bad Day in L.A. Filled with the quirky humour of American McGee (creator of Alice), the deep and comedic storyline plays off the “fear culture” of modern America will satirise Los Angeles and disaster films as well as provide a wide variety of challenges and mission scenarios.